Supply & Demand 101: Learning the Basic Economics of the Truckload Market

You don't need a degree in economics to be successful in logistics — but a basic understanding of the fundamentals will help any shipper or carrier set a better supply chain strategy.

Learn from a truckload market expert as he breaks down the economic forces that drive the U.S. transportation industry in a clear, simple way so you can start applying them to your next forecast.

Presenter:

Colin Wright, VP of Carrier Procurement (Coyote Logistics)

In this session, you’ll learn:

  • How supply & demand work in the truckload market
  • 3 cycles that drive the industry
  • Core economic indicators you should pay attention to
  • How to read Industrial Production, Consumption, the PMI & more
  • Basic understanding of the Coyote Curve® market forecasting model

This session is brought to you by Coyote Logistics: a leading global third-party logistics provider that combines a diverse, centralized transportation marketplace matching more than 10,000 shipments every day. Coyote offers a comprehensive multi-modal solutions portfolio — including truckload, less than truckload (LTL) and intermodal — with data intelligence and market insights to help empower our customers' business growth in a rapidly changing world. For more information about Coyote Logistics, visit coyote.com.

Previous Video
The State of the Logistics Market & Q4 Coyote Curve Forecast
The State of the Logistics Market & Q4 Coyote Curve Forecast

2020 has been the most tumultuous year across freight markets in recorded history. Supply chains have been ...

Next Video
What Will Global Supply Chains Look Like in a Post-COVID-19 World?
What Will Global Supply Chains Look Like in a Post-COVID-19 World?

The COVID-19 pandemic’s impact on global shipping will have a lasting effect and it will continue to shape ...